英国强迫谷歌允许发布者选择退出 AI 搜索功能
英国监管机构 cma 命令谷歌允许发布者阻止其内容出现在 ai 摘要和模型训练中。这赋予了新闻网站在谈判中的筹码，并为 ai 许可树立了全球先例。
the uk's competition and markets authority imposed legally enforceable conduct requirements on google, compelling the company to provide publishers with tools to block their content from appearing in ai overviews and being used to fine-tune ai models. google introduced a search console toggle allowing website owners to exclude content from ai-generated results while maintaining visibility in standard web search, alongside new analytics detailing ai exposure. the ruling addresses publisher concerns that ai features cannibalize traffic without fair compensation, though google previously resisted such measures citing monetization opportunities. this decision establishes a framework for content licensing in the ai era and may influence similar regulatory actions in other jurisdictions.