Bumble 移除滑动功能转向 AI 约会
bumble 将在今年晚些时候移除滑动功能，此前第一季度付费用户下降21%至320万。首席执行官 whitney wolfe herd 称此举是对该类别的革命。公司正在开发名为 bee 的 ai 约会助手以取代该机制。
Bumble will remove swiping, the defining mechanic of 2010s dating apps, in an overhaul planned for Q4 2024. The pivot follows a 21% drop in paying users, down to 3.2 million in Q1 2024 from 4 million the previous year. CEO Whitney Wolfe Herd framed the decline as a deliberate reset prioritizing "quality over quantity" and confirmed the development of an AI dating assistant named "Bee."