Apple's $250M vaporware lesson: why Siri's latest demo had to be boring
apple used live-device demos for ios 27 ai features after settling a $250m lawsuit over 2024 vaporware. this shift signals the company will now only show ai that actually works to avoid legal heat and regain trust.
apple showcased ios 27 and an overhauled siri using 'live-like' demos of real devices, abandoning the pre-rendered videos that led to a false advertising lawsuit. the strategy shift comes months after apple agreed to a $250m settlement for 2024 wwdc features that failed to launch on time. the company confirmed the new ai will support older hardware like the iphone 15 pro, reversing previous upgrade pressure tactics. this move signals apple is ceding its 'it just works' arrogance to ensure future ai announcements are legally airtight and immediately verifiable.