Whatnot, 라이브 커머스의 실시간 추천 문제를 해결하기 위해 Shaped 인수
Whatnot이 LLM을 자사의 검색 및 탐색 엔진에 통합하기 위해 Shaped를 인수했습니다. 이는 실시간 재고와 끊임없이 변하는 구매자 의도를 맞추는 핵심 과제를 해결합니다.
whatnot acquired shaped, a startup building ai-powered recommendation systems using customer data and large language models, to enhance its real-time search capabilities. shaped's founder tullie murrell and nearly a dozen engineers will join whatnot to lead the newly formed applied ai research group. this move addresses the specific complexity of live commerce, where inventory volatility and buyer intent require recommendation speeds faster than traditional e-commerce. the company processes over 500,000 hours of live video weekly and aims to push recommendation latency from minutes down to real time.