rotative
404media ai · 2026年6月2日

微软新AI的目标:在添加功能之前先让你上瘾

微软内部文件显示,其新“scout”AI助手的发布策略明确将“让人们上瘾”列为三个阶段的第一阶段,旨在在扩展功能之前实现高用户留存率。

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microsoft's internal strategy documents for its 'scout' ai assistant reveal that the first of three launch phases is explicitly to 'make people addicted' to the tool. the project, internally called 'clawpilot' and part of 'project lobster,' integrates openclaw's agent capabilities into microsoft 365 to automate tasks like calendar management and inbox triage for knowledge workers. the documents show that over 1,000 microsoft employees, including the ceo, already use the tool, with the company reporting high retention and usage intensity during the pilot. while microsoft frames the goal as building daily dependency, some employees expressed concern over the explicit use of 'addiction' language in product development. future phases plan to connect the assistant to other ai tools and expand its feature set beyond the standalone desktop application.

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