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techcrunch ai · 2026年11月6日

亚马逊Alexa新增文本购物功能,与Muse展开竞争

亚马逊推出基于文本的Alexa购物功能,允许美国部分用户使用自然语言查询进行购物,此前已阻止Meta的Muse在九月份访问其网站。

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amazon has launched a text-based shopping feature for its alexa ai agent, allowing customers to interact with alexa using natural language queries to search for items, add them to cart, and purchase. the feature is currently available for select us customers who will receive a text asking them to enable the shopping feature. over time, alexa will learn users' preferences and suggest items accordingly. this move comes after amazon blocked meta's muse from querying its site in september, and as the market for consumer-focused ai agents grows.

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