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wired ai · 2026年10月28日

麥克米蘭取消AI助手NOA 儘管曾大肆宣傳

麥克米蘭推出後又取消了AI聊天機器人NOA,員工稱其無幫助,影響員工體驗。

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in january 2024, macmillan publishers introduced noa, an ai chatbot developed by german software company chaptr, with a lavish party at their lower manhattan headquarters. employees were encouraged to use noa for tasks such as composing emails, drafting copy, and generating ideas, but found it unhelpful and unreliable. in october 2025, macmillan announced that chaptr would be sunsetting noa. since then, the company has been attempting to integrate google gemini into their publishing process, with mixed results. macmillan's approach to ai is focused on employee awareness and education.

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