EU의 AI 투명성 규정 발효 — 위반 시 벌금은 이렇다
AI 공개 의무와 합성 콘텐츠 라벨링을 요구하는 EU의 투명성 의무가 이제 발효되었으며, 위반 시 최대 €15 million 또는 글로벌 매출의 3%에 달하는 벌금이 부과된다.
the eu's new transparency rules under the ai act are now enforceable, mandating that companies explicitly disclose when users are interacting with ai models rather than humans. providers must embed machine-readable metadata in synthetic audio, video, images, and text to detect manipulation, while deployers are obligated to label realistic deepfakes. the commission released optional standardized icons to prevent inconsistent labeling, though the legal requirement to label is mandatory. noncompliance risks financial penalties of up to €15 million or 3 percent of global revenue, while systems launched before august 2nd have a four-month grace period to adapt.