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techcrunch ai · 2026年11月12日

nectar推出AI代理,自动化品牌与创作者的 outreach

nectar 推出 ai 代理,自动化品牌与创作者的 outreach,帮助品牌管理合作伙伴关系和跟踪结果. 这可能会改变品牌与创作者的合作方式.

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nectar, founded by sisters misbah and farah uraizee, has launched its creator agent to automate influencer marketing tasks. the agent searches over 300 million creator profiles, analyzes videos, and checks brand safety. it drafts and sends messages, creates custom landing pages, and manages contracts. nectar's ai agent aims to help brands manage relationships with hundreds or thousands of creators. the company raised $30 million in series a funding in may, led by menlo ventures and its anthology fund.

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