rotative
techcrunch ai · September 23, 2026

YouTube lets users build custom feeds with AI

youtube introduces custom feeds, an ai-powered feature that lets users describe and build their own video recommendations, starting next month.

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youtube has announced a new feature called custom feeds, which enables users to create personalized video recommendations by describing their preferences in a prompt box. the feature leverages google's gemini ai model to build the feed around the user's request. users can create multiple custom feeds for different interests or purposes, such as a feed for video podcasts or relaxing commentary videos. custom feeds will be pinned to the top of the user's youtube home page in its own tab and will not replace youtube's main feed. support for creating multiple custom feeds will roll out across youtube on web and mobile starting next month.

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