rotative
techcrunch ai · June 18, 2026

Why Karamo's new $15 AI clone app could terrify Hollywood

Karamo Brown launched Kē, a $14.99/month wellness app featuring an interactive AI clone built by Delphi. this app signals a growing trend where celebrities license their digital likenesses to bypass unauthorized deepfakes.

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Karamo Brown debuted Kē, a wellness app subscription service for $14.99/month that features an interactive AI clone of the 'Queer Eye' star. powered by Delphi, the 'AI Karamo' clone ingests interviews and podcasts to provide real-time advice on fitness and mental health in brown's voice. the launch follows similar moves by Matthew McConaughey and Arnold Schwarzenegger, signaling a trend where celebrities authorize digital replicas to monetize their likeness and combat unauthorized deepfakes. Delphi plans to upgrade the system with agentic capabilities soon to automate user tasks.

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