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theverge ai · July 12, 2026

Why Apple's canceled car is powering its next AI war

apple accelerated the m7 ultra chip with 1.5tb ram to power a new server product, pivoting from its failed car project to catch up in ai hardware.

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accelerating the launch of the m7 ultra for early 2027, apple plans to use the chip—with up to 1.5tb of ram support—to power a new server product and upgrade on-device processing. this strategy leverages the neural engine technology originally developed for the company's failed self-driving car project. while apple’s ai software has lagged, this hardware focus allows it to prioritize privacy and establish infrastructure for local and cloud-based generative ai.

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