Samsung's AI rollout is OpenAI's largest enterprise deployment ever
samsung deploys chatgpt enterprise and codex globally, marking openai's largest enterprise launch. this signals major productivity shifts for manufacturing and tech giants.
samsung electronics is deploying chatgpt enterprise and codex to all staff in korea and its device experience (dx) division globally, marking openai's largest enterprise launch to date. the integration spans technical and non-technical functions, including software development, marketing, and manufacturing, to enhance productivity while adhering to strict security controls. codex usage is highlighted as a key driver for automating workflows and software creation. this move expands the partnership between samsung and openai beyond hardware infrastructure into workforce transformation.