Pinterest's AI turns beauty Pins into salon action plans
pinterest's ai feature, beauty guides, translates beauty-related pins into actionable plans and terminology for users to take to the salon, making it easier to achieve desired looks.
pinterest introduced beauty guides, a feature leveraging the company's visual intelligence and generative ai technology, pinterest intelligence. beauty guides translate saved beauty-related pins into actionable plans, providing users with specific terminology to discuss with stylists, such as balayage or almond nails. the feature also offers estimates for time, cost, and maintenance requirements. at launch, beauty guides work across pins related to hairstyle, color, nail shape, and finish. this feature aims to make it easier for users to achieve desired beauty looks by providing them with the right information to discuss with stylists.