rotative
techcrunch ai · May 13, 2026

Origin Lab raises $8M to sell video game data to world model builders

origin lab raised $8m in seed funding led by lightspeed to create a marketplace where video game companies sell data to ai labs building world models.

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origin lab raised $8m in seed funding led by lightspeed ventures to build a marketplace connecting video game companies with ai labs developing world models. unlike large language models, world models struggle to find training data that accurately represents physical space, prompting origin lab to license high-fidelity data from the gaming industry. the startup processes and formats game assets for clients such as yann lecun's ami labs and fei-fei li's world labs. this infrastructure addresses the data scarcity problem in robotics and physical simulation while offering game studios monetization for their existing digital assets.

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