Nvidia undercuts Amazon and Microsoft to bankroll rival AI clouds
nvidia is guaranteeing revenue for ai startups in exchange for a cut of their cloud income. the strategy aims to reduce dependency on big tech customers like amazon and microsoft that are developing their own rival chips.
nvidia is actively financing ai startups by guaranteeing their cloud revenue, a move that allows these young companies to secure debt financing for expensive gpu clusters. the deals include a provision where nvidia itself will lease back unused compute capacity if the startups fail to find customers, effectively subsidizing the risk. this strategy gives nvidia a direct stake in the cloud market and diversifies its customer base beyond big tech. currently, hyperscalers like microsoft and amazon purchase the majority of nvidia's chips while simultaneously developing their own internal ai hardware, creating a long-term competitive threat. by bankrolling independent cloud providers, nvidia aims to loosen the grip of these tech giants and secure demand for its chips.