Midjourney's billion-scan gamble: why an image gen startup built an ultrasound scanner
midjourney partnered with butterfly network to build a radiation-free 3d body scanner and plans to open a san francisco spa by late 2027, targeting 50,000 units globally by 2031.
midjourney is expanding beyond image generation into medical hardware with a full-body ultrasound scanner built in partnership with butterfly network. the system uses half a million sub-millimeter sensors in a water tank to generate radiation-free 3d body images in about 60 seconds, with ceo david holz claiming it could eventually surpass mri technology. starting with unregulated body composition maps, midjourney aims to open its first scanning spa in san francisco by late 2027 and deploy 50,000 units globally by 2031 to facilitate one billion monthly scans.