Martha Stewart debuts Hint, the AI agent for home maintenance
martha stewart co-founded hint, an ai assistant that manages home maintenance and documents by analyzing property data and user uploads to automate upkeep schedules.
hint launched an ai-powered home management app co-founded by lifestyle guru martha stewart and cto kyle rush, designed to act as an ai assistant for homeowners by ingesting public property data, weather, and user-uploaded documents to generate proactive maintenance schedules and advice. the application moves beyond simple chatbots to function as a specialized agent, alerting users to specific needs like vacuuming refrigerator coils or managing salt levels in wells, while also storing and querying contracts and invoices. stewart is actively involved in product development, using her domain expertise to correct the ai's outputs on home care, signaling a trend of applying vertical ai agents to solve specific real-world problems. users receive a 'home score' based on their management performance, and the app pivoted from a decarbonization incentive tool to a broader home management platform.