Google launches Pics to challenge Canva

google entered the competitive ai design space with the announcement of pics, a workspace-integrated app targeting both consumers and enterprise users. unlike standard image generators, pics leverages the nano banana 2 model to support precise text rendering and allows users to modify specific elements within a design without regenerating the entire image. the interface supports editing via text prompts, direct clicks, or manual adjustments, mimicking the collaboration features of google docs. available first to event testers and subsequently to google ai ultra subscribers, pics directly competes with established platforms like canva and newer ai entrants like anthropic's claude design.