Former Meta news chief launches Forum AI to fix model accuracy

campbell brown, former meta news chief, founded forum ai 17 months ago to address the 'murky and nuanced' failures of ai models on high-stakes topics, describing current foundation models as extremely focused on coding while neglecting accuracy in news and information. the company recruits domain experts like niall ferguson and tony blinken to create benchmarks and trains ai judges to evaluate model outputs, achieving roughly 90% consensus with these human experts. brown criticized existing ai audits as inadequate, noting that bias and accuracy violations often slip through standard compliance checks, a failure she witnessed firsthand at facebook. she argues that enterprise customers in sectors like credit and insurance will force the industry to prioritize truth over engagement, unlike the social media era.