Chat is dead: OpenAI's super app pivot to profitability

openai is finalizing a 'super app' revamp of chatgpt that integrates coding tools and ai agents to convert free users into paying customers. the strategy involves pivoting away from failed standalone experiments like sora in favor of a unified gateway for personal and work productivity. thibault sottiaux said the goal is a platform where a 'personal agent' assists across all aspects of life. this consolidation aims to position openai for an ipo by better competing with anthropic in the enterprise sector.