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techcrunch ai · June 19, 2026

Ambani will put AI in every Jio call — 500m users are the testing ground

reliance unveiled jio call agent, an in-call ai assistant for 500m users, challenging reliance on foreign models.

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reliance industries is embedding ai deeply into its telecom infrastructure with jio call agent, a network-level assistant that joins phone calls to perform tasks and transcribe conversations for over 500 million users. alongside teleframe smart displays and sector-specific ai tools, these launches represent a $110 billion push to build indigenous ai capabilities and challenge foreign dominance. the strategy positions reliance as a national champion capable of operating independently of global tech giants, specifically following restrictions on access to models like anthropic.

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