Spotify의 새 AI 챗봇, 당신의 모든 청취 기록을 안다
Spotify가 미국, 아일랜드, 스웨덴의 프리미엄 사용자를 대상으로 청취 데이터를 활용한 대화형 제어와 개인화된 질의 기능을 갖춘 'Talk to Spotify' 베타를 출시했습니다. 이는 단순 추천을 넘어 AI 우선 인터페이스로의 전환을 예고하는 신호입니다.
spotify is rolling out 'talk to spotify,' a new conversational ai feature for premium users in the us, ireland, and sweden, available on ios and android, which allows users to interact with their library and discover new content through text or voice commands within the app. the tool goes beyond standard recommendations by accessing specific user data—such as playlists, listening history, and favorite artists—to answer questions like 'when did i first hear this song?' or to generate playlists with nuanced instructions like 'play something i haven't heard before.' this integration transforms the app into a more intelligent assistant capable of handling queries about audiobook authors, podcast guest appearances, and song release dates, similar to interactions with chatgpt or gemini. by making the interface more conversational, spotify aims to address user frustration with algorithms and increase engagement, though the company admits the feature is a work in progress with potential imperfections. this beta launch signals a broader trend where media platforms use generative ai to create deeper, data-driven interactions, moving past passive playback into active, personalized dialogue.